Racing Lookbook 2024

Dead On Tools drives the leading edge for racing sponsorship in 2024. Dead On Tools and racing are Made To Live Out Loud. We work hard and play harder. Join us at one of our upcoming events to celebrate this empowering lifestyle. Check out the highlights so far this year, starting with the epic World Center of Racing in Daytona. As we complete another lap, we’re always ready for fresh pavement and new fans!

Fresh From Florida 250

Playing it Cool with Everything Under Wraps

The World Center of Racing

The Prep Sharpens the Competitive Edge

Fr8Auctions 208

Waving Hello to Fans, and Goodbye to Drivers

This is Hotlanta

Holding off the Field, Burning into the Stretch

Victoria’s Voice Fdn. 200

Win the Pre-Race Checks to Take the Flag

The Diamond in the Desert

Floor It and Shine On

Weather Guard Truck Race

It’s Just Brotherly Fist Bumps and Bumper Taps

The Last Great Colosseum

Titanic Clash in the Mountains

Long John Silver’s 200

First to Drop the Hammer

Half Mile Of Mayhem

Full Tilt Intensity is Lit on the Tightest Short Track

Heart of America 200

Plan the Work, and Work the Plan

The 1-1/2 Mile Oval

Cleared for Takeoff in the Heartland