Racing Lookbook 2024

Dead On Tools drives the leading edge for racing sponsorship in 2024. Dead On Tools and racing are Made To Live Out Loud. We work hard and play harder. Join us at one of our upcoming events to celebrate this empowering lifestyle. Check out the highlights so far this year, starting with the epic World Center of Racing in Daytona. As we complete another lap, we’re always ready for fresh pavement and new fans!

Fresh From Florida 250

Playing it Cool with Everything Under Wraps

The World Center Of Racing

The Prep Sharpens the Competitive Edge

Fr8Auctions 208

Waving Hello to Fans, and Goodbye to Drivers

This is Hotlanta

Holding off the Field, Burning into the Stretch

Victoria’s Voice Fdn. 200

Win the Pre-Race Checks to Take the Flag

The Diamond In The Desert

Floor It and Shine On

Weather Guard Truck Race

It’s Just Brotherly Fist Bumps and Bumper Taps

The Last Great Colosseum

Titanic Clash in the Mountains

Long John Silver’s 200

First to Drop the Hammer

Half Mile Of Mayhem

Full Tilt Intensity is Lit on the Tightest Short Track

Heart Of America 200

Plan the Work, and Work the Plan

The 1-1/2 Mile Oval

Cleared for Takeoff in the Heartland

Buckle Up S.C. 200

The Stars Shine Bright, Day or Night

Too Tough To Tame

Bold and Free Spirited

Wright Brand 250

Game Faces On, and Totally Pumped

The Legend Lives On

Dead On Tools and Racing Thrive on Innovation

N.C. E.L. 200

Pole Winner!

America’s Home For Racing

Roaring Burnout for the Massive Turnout

Toyota 200

Confidence is Unshaken from Trust in the Team

Gateway to World Wide Tech

Pushing the Edge of High Performance

Rackley Roofing 200

Success Revolves Around Grit and Confidence

Superspeed in the Music City

Sunset Slingshot Around Turn 1

LiUNA 175!

Fans Put an Exclamation Point on the Leader

The Milwaukee Mile

Oldest Operating Motor Speedway in the World

UNOH 200

Dead On Tools is Cool Under Pressure

Boom in Thunder Valley

Best Turn Brings the House Down

Love’s RV Stop 225

One Mean Machine Lookin’ Hella Good

Leading on the Backstretch

The Gang’s All Here

United Rentals 250

Driving Top Ten and Pitting on a Dime

Doing The Dega Double

“Fast Pasta” Served Up Hot

Ambetter Health 302

Bold and Strong Wins All the Fans

America’s Racing Showplace

For the Unbeatable Edge, Five is the One

Baptist Health 200

Spinning the Wheels Before the Engine Start

Rush at Homestead-Miami

Dizzying Speeds at Full Throttle

Zip Buy Now, Pay Later 200

It Takes an Entire Team to Be the Best

Playoffs on the Short Track

The Long Season Demands Mental Toughness

National Debt Relief 250

Two Races in Two Days at Martinsville

Fired Up in the Round of 8

When You’re Hot, You’re Hot

Truck Series Championship

Brilliant Sunset Encore

The Jewel of the Desert

Our Heat Signature is Their Mirage

Xfinity Series Championship

Winning Over All the Fans

Valley of the Sun

We Sprint for the Line Every Time